Starting Out Changing Jobs Return to Work advisers Parents Employers RTOs & Trainers
General Information
 
Qualifications
Pathways
Resources
CAREER INFOSHEETS
VIDEOS
Search
Sales

Occupation Description

Manufacturers make things, and those things have to be marketed and sold to other industries, businesses and the public. Thats the job of the sales and marketing team including the sales representatives and the marketing officers-coordinators.

Sales representatives sell goods (and services) to industry, business and professional establishments, and to wholesale or retail outlets.

A sales representative may perform the following tasks?

  • visit clients to demonstrate products, show samples and take orders
  • arrange a program of visits to major potential buyers
  • develop and update knowledge of their own and their competitors products
  • speak with other sales and marketing personnel in their company to develop marketing strategies
  • ascertain customers needs and explain and demonstrate products to them (this may involve technical descriptions of products and their use)
  • quote and negotiate prices and credit terms
  • prepare contracts and record orders
  • report to employers on sales and provide feedback on the marketing of new or established products
  • carry out formal presentations of products using videos and other training aids
  • attend promotional markets and organise product displays
  • work on telemarketing campaigns
  • plan to meet sales targets and budgets
  • use e-business technology
  • Personal Requirements

    You should

  • enjoy working with people
  • possess a friendly and confident manner
  • have a pleasant personality
  • be able to work without direct supervision
  • be able to clearly present product and service information
  • have good personal presentation
  • possess excellent communication skills
  • Marketing officers-coordinators promote a companys sales of products (or services). This can involve marketing existing products, developing new products to cater for consumer demand, or developing markets for new products.

    Marketing officers-coordinators may?

  • help to identify and analyse an organisations strengths and weaknesses, and respond to opportunities and threats in the marketing environment
  • help to meet goals for market share and growth
  • assist in the decision making process regarding products, such as labelling or packaging
  • work on developing new products
  • liaise with shops and wholesalers
  • assist in managing in-store image
  • assist in direct marketing
  • help to develop plans for advertising, sales promotion, public relations, personal selling and sales management
  • Personal Requirements

    You should

  • be able to analyse and interpret information
  • be creative
  • possess very good communication skills
  • possess organisational skills
  • be able to work as part of a team
  • be able to work independently
  • Environment

    Sales representatives and marketing coordinators may spend some time in the office, and on the phone, but they will probably also spend some time travelling. They may be required to cover city, suburban or country areas, or in some cases interstate or overseas territories. There is the possibility for those experienced in sales and marketing to move between manufacturing sectors.

    Training

    You may possibly be able to work as a sales representative or marketing coordinator without formal qualifications, however, your employment prospects may be improved if you have a minimum qualification such as a Certificate II in Business. It may also be worth gaining experience in sales through working in a selling environment such as retail. This will provide grounding in the basics of selling, and an insight into the needs of clients.

    There are great prospects for career advancement in sales, and marketing, in occupations such as sales manager and marketing manager, and there are sales and marketing qualifications available from Certificate III to Degree.

    Of course, with experience, and possibly further training, you can continue to progress further along a career pathway that could see you in a number of senior management positions.

    Certificate II in Business

    Earnings, Job and Employment Prospects

    For detailed information about earnings, job and employment prospects for this occupation, go to the Australian JobSearch Careers page and click on Job Outlook .

    Printed Resources

    The INFOSHEET PDFs provide information about the Manufacturing Industry and its various sectors and occupations. To view and print these documents click RESOURCES (you will need to have Adobe Reader ® installed).

    Where Can I Go From This Job?

    To find out more about potential Manufacturing career possibilities click PATHWAYS.

       
       
       
       
       
       
       
       
       
       
       
       
       
       
       
       
       
       
    Manufacturing Skills Austrlia
    Site by Three Bears Media